The Power of “No!”

It has been said the power to say “no” is the modern equivalent of slaying an enemy in battle. Sounds inflated? Maybe not, as seen in this recent article:

Investor Marc Suster recently warned about the perils of shiny new objects: “Everything you say “yes” to is incrementally one more thing to support and you die a death by a thousand cuts,” he says. “I strongly believe that your success will be more defined by what you choose not to do than by what you choose to do. Of course what you choose to do has be be meaningful, timely, valuable, prescient and high quality.”

There will always be great new opportunities. The better you are at what you do, the more people will want you. The more you say no, the more you reinforce your value.

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